The world of balloon entertainment, by Dale Obrochta
The other day I was scrolling through Facebook, and I came across a blog post. The entertainer asked for advice on how to grow their balloon business when faced with competing companies offering a similar service? A common theme read through most replies is keeping your prices competitive, not giving it away, valuing your work, … Read more
The social media beast is never full, and I must feed it daily. Feeding the beast, as I call it, requires constant communication with my inner muse. Over time I realize that I have created memes, blogs, videos, pictures, infographics, and much of this content is a one and done viewing. Today, I posted to … Read more
With the Covid-19 pandemic plaguing the entertainment industry, I find myself doing more balloon decor outside, which brings me to my nemesis, the wind. It never fails, every balloon delivery, installation, or balloon show, and the wind begins to below. Balloons have no weight, and bends, twist, and vibrate in the wind at will. The … Read more
Balloon Yard Art Emergency Kit Have you ever had that uneasy feeling when delivering balloon decor? You know that unsettling feeling that something is going to go wrong with the balloon yard art installation, and you’re going to do an emergency fix on site. Here are the things I bring when installing balloon yard art. … Read more
Every day, Facebook notifies me of another entertainer going Live. During the live event, you hear or see various options from animated graphics, songs, and even polite requests for a donation at the end of the live stream performance. If only there were a way to charge viewers to watch your Facebook page? “We plan … Read more
This article talks about being creative with twisting balloons and how a balloon entertainer used blacklights, neon balloons, and things he had at his disposal to make a cool social media video. Dale talks about how he came up with these ideas, along with showing you the end results.
“What do you call yourself?” You would expect to hear the dialog from a science fiction movie as the glamorous heroine asks an alien to define its origin. Yet, this question has been asked 100’s of times by my mom’s and dad’s trying to figure out what to call a person who makes balloon animals. … Read more
Unicorn, after Unicorn… that’s all I make when surrounded by a group of little girls. Over the years, I looked for shortcuts to making unicorns, just because they are a crowd favorite, and if you can save a step or two…you’ll get more balloon figures produced in a given time. Watch this video to show … Read more
When I arrive at the WGN Studio at 7:30 AM, I was greeted by the WGN helicopter landing in the parking lot. I walk in the studio with Traffic Reporter Sarah Jindra. I was directed to the cafeteria by security to wait. Nothing special as it just a room with vending machines, tables, two TVs … Read more
What makes you different from all the others? That is the question that I and maybe you have struggled with when asked by marketing people to define your balloon business. For me, it was how I described myself. In my mind, I see the balloon entertainment industry in three sectors. Balloon Decorators Balloon Artists Balloon … Read more