How To Grow A Balloon Business

Grow your balloon business

The other day I was scrolling through Facebook, and I came across a blog post. The entertainer asked for advice on how to grow their balloon business when faced with competing companies offering a similar service? A common theme read through most replies is keeping your prices competitive, not giving it away, valuing your work, … Read more

How To Raise Prices On Repeat Customers

Balloon sales, price increase as you need to raise prices on past clients

How do you handle raising prices on repeat customers that you’ve previously charged a lower rate? Early in my career, I consider using a low price strategy to capture the market, but after hearing a story from my dad, I changed my mind. My father’s colleague’s wife, Sarah, opened a beauty salon, and her goal … Read more

Here’s a Great Response To A Text Message

How to respond to a text message

I’m working in my office, and my ears detect the incoming text notification chime from my cellphone. I grab my phone, and it reads, “How much do you charge?” Great, I have to play the twenty-question text game to figure out what they want, or do I? Here’s how I eliminate playing the twenty-question game. … Read more

New for Entertainers – Stand Back, Social Distancing

Social Distancing during Covid-19 educational show

It’s Called The Dance Floor Of Death. Entertainers for decades have shaken their heads in disapproval when an event planner says, “You can set up here for your show as we are keeping the dance floor open for dancing later in the evening.” The void or buffer between audience and entertainer has always been an … Read more

Powerful Businesses To Watch During The Covid-19 Pandemic

In this article, I will discuss Covid-19, Disney, and the future of larger events. Covid-19 is a super leach that attached itself to our world and is draining it of social interaction.  Amusement parks, community events, and sporting events struggle to develop a protocol for dealing with this pandemic. I do not have specialized medical … Read more

2020 For Me It’s The Year Of Zero

2020 is all about taking two steps forward just to go two steps backward

2020, Two Steps Forward and Two Steps Back My 20/20 vision has sharpened during the pandemic, and I find myself looking backward at past jobs, schooling opportunities, and financial decisions.  2020 is the year of two steps forward. Take two steps back. The highs and lows on this crazy rollercoaster are mind-numbing. My retirement saving … Read more

Facebook is Allowing Entertainers to Charge for Live Streams

Facebook allows entertainers to charge for live streaming events

Every day, Facebook notifies me of another entertainer going Live.  During the live event, you hear or see various options from animated graphics, songs, and even polite requests for a donation at the end of the live stream performance.  If only there were a way to charge viewers to watch your Facebook page? “We plan … Read more