How to Successfully Marketing Instructional DVD

Balloon Animals Featured Blog Post, by Balloon Artist Dale Obrochta

Since creating the PC, creating, producing, and marketing a DVD has become increasingly easier. However, the ability to successfully market a DVD eludes many producers. The “I can do it all” mentality hampers many producers from actually succeeding. Video equipment and software have become affordable and simpler to operate.  The Internet has created a cheap … Read more

The Secret of How an Absolute Moron became a Marketing Genius

Balloon Animals Featured Blog Post, by Balloon Artist Dale Obrochta

I thought I would get this series of articles started off right with a confession. You’re reading the ramblings of a moron. Yep, an absolute moron. Why do I say that? I say it because I have never had a truly original idea about marketing in my life. No, instead what all I have ever … Read more