The Pricing Balancing Act: From Kohl’s to Entertainers

Price blog banner for blog post about how to establish an entertainment price.

The Pricing Dilemma in Entertainment Business Kohl’s is a retail store that offers everything at discounted prices. When I was a child, Kmart had a special in-store discount called the Blue Light special, which required a physical presence. Additionally, some stores even promised to match prices if you found the same item elsewhere for a … Read more

How much is YOUR Hat Worth?

Balloon Animals Featured Blog Post, by Balloon Artist Dale Obrochta

In high school, I took a class on economics where my teacher took off his huge hat, threw it on the desk in front of the room, and continued by asking the class, “How much is this hat worth?” The entire rest of the class discussed perceived value, opportunity costs, and supply and demand. I’ll … Read more

Understanding Corporate Entertainment Pricing

Balloon Animals Featured Blog Post, by Balloon Artist Dale Obrochta

I know we talked about pricing extensively during the seven-day training course and in some follow-up articles here on the website. Still, last night on the conference call with the gold members, we started talking about pricing, and all the different terms mean. So I thought it would be helpful to follow up here with … Read more