The world of balloon entertainment, by Dale Obrochta
I think there’s an aspect where entertainers don’t fully grasp the importance of networking and thus miss out on fully capitalizing on its benefits. It could be that people they try to network with have egos, territorial behavior, or personality conflicts, and these obstacles impede the effective collaboration process. The focus goes from collaboration to … Read more
How do you handle raising prices on repeat customers that you’ve previously charged a lower rate? Early in my career, I consider using a low price strategy to capture the market, but after hearing a story from my dad, I changed my mind. My father’s colleague’s wife, Sarah, opened a beauty salon, and her goal … Read more
How I Survive the Busy Season Over 33-years, I’ve been entertaining, and I have learned you have to keep in shape if you want to survive the busy season. From situps, pushups, and leg workouts, I’ve found keeping your body in shape makes a big difference. When I first started, I was a young guy … Read more
How do you get to the next level of balloon entertainment? For me, it’s always been taking things one step at a time.
I am amazed at how many entertainers miss the opportunity to brand themselves or an image to a blog post or comment. Many times, when skimming through blogs, I will recognize a gravatar and immediately I know who made the post. Branding and image to the person allows readers, like me, to know if it … Read more