The world of balloon entertainment, by Dale Obrochta
Jason Vaughn 
As a performer I love standing in front of people, but I realize this is not for everyone. One way to get better at speaking is to find a local speech club such as Toastmasters International. Theses groups will give you a great deal of practice speaking and you will naturally get better. Once you … Read more
Since I shared the last three articles on paid advertising, I thought I’d share with you a tip on the free press as well. So today’s article is about press releases. I try to send a press release out every month for something in my business. I focus on my local papers as they have … Read more
Since I screwed up and didn’t follow my advice and schedule time to send in my articles, I decided to send two articles today. They will both be further advice on advertising. Part 2 Make an irresistible offer. This is a way to create a first contact with potential clients. Offer them a deal that … Read more
I’m finishing up the last week of some college classes I’m taking, so I’m a little behind on my articles. I don’t want to fail to meet my commitment to you guys, so here are four tips from my book’s advertising section. Advertising: Where to Advertise Place ads in local, small-town papers. There is no … Read more
Today I would like to tell you about one little change I made that increased my productivity tenfold. I made a schedule. Yep, by simply planning out my day, I started getting a great deal more work done. I wrote about this a bit in my investment article. If you’re a full-timer like me, then … Read more
Well, I promised I’d talk a bit about sales today. So here is a quick tip for you to focus on sales. The most important thing to remember when it comes to sales is that it is about the customer and not about you. A common question I get asked when customers call is, “What … Read more
Artistry Today’s article is going to be one of those that might get me in trouble. I have been a balloon artist for over six years now and in the balloon community for about five years. I love the community. Some of my best friends are in this community, but we have one major problem … Read more
For today’s article I thought I would mix it up some. I’m preparing for FLOAT the Convention next month and I’ll be on staff as well as teaching some flash classes on social media and using video to promote your business. I thought I would share a few of the basics I’m working on for … Read more
Before I start today’s article I though I would share something pretty interesting. After writing yesterday’s article I got a new CD (and popcorn so that was cool) from Tony Robbins. And guess what it was on? Yep, taking action. Actually it was on taking action with a Cani (Constant and never-ending improvement) mindset. It … Read more
I thought I would get this series of articles started off right with a confession. You’re reading the ramblings of a moron. Yep, an absolute moron. Why do I say that? I say it because I have never had a truly original idea about marketing in my life. No, instead what all I have ever … Read more