The world of balloon entertainment, by Dale Obrochta
The Crazy Price Request To answer to your question, I do know somebody who can accommodate your budget of $150 for the four-hour event, but they need a favor from you to do the event. Please let me know if you would like to book him. I will give you his cell number so you … Read more
The weather turned cool this past weekend, and I dug out my jacket, which made me think? Why aren’t entertainers branding their jackets with their logo? This was popular years ago, and it’s a cheap way to brand your entertainment and advertise. Watch the video as I show you different shirts I’ve made over the … Read more
You’re proud of your work and want to show it off to the world. “You’re spamming the group,” flames a post. Another post reads, “I’ve seen this already – STOP posting the same thing in every group.” Is it spamming or marketing? For now, ponder over this question. I’ll ask for feedback after you’ve read … Read more
One Sunday morning I found myself spending 90 minutes reading about a sound system. I’m not shopping for a new sound system, but read a post from a ventriloquist friend who was trying to solve an acoustic problem. The past 60 minutes I spent researching linear sound systems was interesting and educational. I found a … Read more
In the blink of an eye, another day passes, and with each passing day, so does another day spent marketing my business. The countless hours spent making new connections, networking with old clients, interacting with entertainers, and developing new websites are never-ending tasks. With the holidays quickly approaching, I am already looking past them to … Read more
I am constantly thinking about how to improve my entertainment business, and land that big paying gig. Too often, prospective customers are concerned about price, not the skills I could bring to their event. My dad always told me, “Son, people buy from people they like and are willing to pay more just because they … Read more
It’s not easy, but it is possible. Gaining a spot on an agent’s website isn’t an easy feat. Over three decades, I’ve learned that securing a place on their prime real estate website requires offering something they truly want or need. Getting on a list is a breeze; every agent maintains one. You’ll know you’re … Read more
They say a rolling stone gathers no moss, but if that stone only moves a fraction of an inch every decade, it will become moss covered. As I start my third decade of balloon entertaining, I find that I am constantly pushing my skills to new levels. I am not talking about balloon twisting skills, … Read more
You may wonder how anybody could generate leads from Pinterest. Wikipedia defines Pinterest as “a pinboard-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies.” Now that I have explained what it is let me explain how you can take advantage of It. There is a … Read more
Over the years, I have learned that there is no quick way to build a fan base. You can try spamming everyone in the industry to “Like” your page, ask them to subscribe, beg them to follow, or just ask them to participate in a discussion, but human nature holds them back. Years ago, I read a marketing study … Read more