As I’m growing in my business, I’m learning that there are a few tools of the trade that one cannot live without as far as being a professional entertainer goes. I’ve made a quick list of the things that have stuck out most in my mind over the past week and included a small statement or two about each.
This should go without saying, but any entertainer should have high quality liability insurance. I personally use Bomba Insurance. If you give him a call, let him know Mr. Fudge sent you.
A Client / Event Database
Without a proper database, it makes it very difficult to keep track of your clients, events, income, email, phone numbers, etc. Once you have the database in place, use it. I cannot tell you how many people have come back to use my services again based solely on the fact that my system is more and more streamlined every day.
A Personal Calendar
This is what I’m having to work on right now. I’m training myself to use my personal calendar to keep track of everything in my life from dates with the girlfriend, trips to the barber, and week-long events. By having everything consolidated in one place, it makes it very easy to see what needs to be done in a glance.
If you do not already have professional templates for contracts, fax sheets, invoices, billing pages, or price sheets; you’re missing out. Professional templates speed up your life, make you look hundreds of times more professional, and can even get you repeat bookings.
A W-9 Ready to Print Off, Sign, And Fax
This may not be as important for you as it has been for me, but I have sent out more W-9’s recently than anything else. I like to have paperwork like this ready to go so that I have no need to waste time filling it out any more than I need to. The longer it takes to fill out and return, the longer it takes to get paid from the client.
A Collection of Awesome Jokes, Lines, and Patter
This is more of a get-away for me. David Ginn has written a lot of different books that are absolutely amazing. Additionally, T Myers compiled some very nice bits as well. By keeping these types of things fresh on your mind, you can only improve your entertainment at an event.
A Great Website
This has been spoken of by many of the others writing in the 100 article series, so I’ll just say that you need one.
A Great Business Card
As before, this one has been covered too. Look for the other articles and apply what you’ve learned.
Things are not always going to go your way and times will get tough. Wear a smile, keep one in your back pocket, and always have a spare hidden around the house. Use it when you answer the phone, when you wake up in the morning, and when you head to bed at night.
Though there are many other items that are a necessity for a professional entertainer, these are the few that stuck out most in my mind while writing this article. I’d love to see comments about other things that you have found to be important in your business. Fill out the form below and let the world know what you’ve found to be important.