The External Factors Slowing Down Park Districts From Booking Events

Pard Ditstrict balloon entertainment

Businesses all around the country are frustrated as COVID regulations are still making planning events difficult to impossible. Let’s look at the park district, for example. Each year recreation supervisors select field trips for summer campers. These internal and external events bring hundreds of school kids together to share, learn, and have fun. Along comes … Read more

How To Raise Prices On Repeat Customers

Balloon sales, price increase as you need to raise prices on past clients

How do you handle raising prices on repeat customers that you’ve previously charged a lower rate? Early in my career, I consider using a low price strategy to capture the market, but after hearing a story from my dad, I changed my mind. My father’s colleague’s wife, Sarah, opened a beauty salon, and her goal … Read more

New for Entertainers – Stand Back, Social Distancing

Social Distancing during Covid-19 educational show

It’s Called The Dance Floor Of Death. Entertainers for decades have shaken their heads in disapproval when an event planner says, “You can set up here for your show as we are keeping the dance floor open for dancing later in the evening.” The void or buffer between audience and entertainer has always been an … Read more

Do I Need Shoes For A Virtual Show?

To wear shoes or not to wear shoes

The Last Thing I Put On, Are My Shoes. It’s been written that you can tell a lot about an individual just by their shoes. Author and blogger Seth Goldin once gave a presentation on stage dressed in a suit and barefoot. Genesis drummer and legendary singer Phil Collins in the 1980’s accepted awards in … Read more

This Is A Once In A Lifetime Occurrence

Once in a lifetime catch

I’m sitting on my front porch watching it rain and thinking, “baseball practice this afternoon is canceled,” and within that moment, it occurred to me there might be a silver lining in 2020 that I’m overlooking. For as long as I can remember, there have been select dates circled on the show calendar that I … Read more

Powerful Businesses To Watch During The Covid-19 Pandemic

Mickey Mouse wearing a face mask

In this article, I will discuss Covid-19, Disney, and the future of larger events. Covid-19 is a super leach that attached itself to our world and is draining it of social interaction.  Amusement parks, community events, and sporting events are struggling to develop a protocol for dealing with this pandemic. I do not have specialized … Read more

The Painful Truth About The Future of Festivals

Festival Guildines for 2020 pandemic and the future

What Social Distancing at Festivals might look like in 2020 Every event aims to draw crowds, provide good music, great food, and a community atmosphere of fun.  Can that happen in 2020 with Covid-19 Social Distancing requirements?  Here are ideas on how this might look this year. Looking out on the crowd from the stage, … Read more

2020 is the year of the virtual contract

Wording for a virtual contract for entertainers

Since the beginning of time, entertainers have worked on a pay or play theory.  I show up and play your event, and I get paid. Over time entertainers have added clauses to their contracts to protect not only the buyer but the Entertainer.  Liability coverage is addressed, cancelation clauses are added, and even the number … Read more

Facebook is Allowing Entertainers to Charge for Live Streams

Facebook allows entertainers to charge for live straming events

Every day, Facebook notifies me of another entertainer going Live.  During the live event, you hear or see various options from animated graphics, songs, and even polite requests for a donation at the end of the live stream performance.  If only there were a way to charge viewers to watch your Facebook page? “We plan … Read more