Facebook vs. Marketing PT.2

Warren

Just a stat that I heard the other day. . . half the people in the US have a facebook page.  That means most people spend more time on facebook then searching the web.  Look to the web far faster then looking in the yellow pages.  You're choosing a very large community not to participate in.  Consider, 1,000's of people could watch your YouTube videos in facebook,  So before you say it a waist of time. . . take a serious look at its potential and you'll see its a market you need to learn about.

Just my thoughts

Dale

Well this past week I was hired from Facebook, a client (Facebook Friend) recommend me.  In fact the lady has an email but hardly ever uses it. Most of her internet access is through her IPhone and use FB as a way to communicate with her friends and get recommendations. This I feel is going to become the new word of mouth.

YouTube is more popular then Google when it comes to search for information - don't be surprised if customers find you first on YouTube then your website.  I've had YouTube video rank higher then my website, so I know people have see that before my web page. 

I'm still suggesting that you take the time to at least setup a FB page.  If and when you need it you'll have it and have the basic understanding how to use it.

As always, fun share ideas and thoughts.

Dale

I'm going to hop into this conversation. Warren, yes, Facebook is a complete waste of time.

Dan, Just checked your FB page out,  You should advertise to the dog lovers in your area ;-)

Dale

After the contest has been completed, I now have 419 fans. I ( or should I say two very enthusiatic participants) doubled my potential client fanbase. They both had over 90 people add my fanpage, so I gave them both the prize

Well, I am not very savvy on FB, either. I am hoping to learn to use it to market--even if it helps just a little. I get overwhelmed with technology, though--especially when I am busy with family responsibilities. Fortunately, my website gets googled more now that I learned a few things about that (SEO) and book parties from that. Hopefully, FB will be a new avenue. I guess the first step is setting up a fan page and getting people to "like" it....I know a lot of entertainers keep their pages totally separate.

Just to add a story there--a potential client did try to contact me through FB. I got her message from 2 days too late to do her party, though. She hadn't "friended" me and I didn't even know she was trying to reach me. On the other hand, she had my business card (met her at a restaurant) and could have called, e-mailed or texted me.....

Thanks Janet!

I'll pitch in a couple of pennies worth. Facebook is pretty much all biz for me. I post a few personal tidbits just so my page doesn't seem like a 24hr commercial. Those who read my posts seem to appreciate being able to peek into my life a little and see what I've been up to.

I use FaceBook as a means of REFERRAL GENERATION. To date I've had several very good bookings due to FB users either seeing CharmandHappy.com tagged in someone else's pic profile or a post a made.

One of two pages focus's on wit, comments & a dash of charm. The other ... my actual biz page is there for the finding and to get LIKED. That page is also connected to my Twitter account, so I don't have to post twice. Twitter to me has been a waste, but I'm doing as they do in Rome for the moment.

Carmen

Chris, after sleeping on you question here's another thought.

Every day we have a conversation, we never run out of things to talk about. What if you take a moment to actually write it down and expand on that thought.  Fully think it out, then post it.  Would that not be interesting to somebody.  Was it difficult to do? Did it take a lot of time?  Just a thought I pickup form a blog I read.

Dale

I'll have to try and recall what I did to hook my business page with Twitter. I know I didn't use a special application at all. Whatever I type on my biz page, automatically appears in my twitter.

Hi Chris

If you have a twitter account you can have it automatically post to facebook.  SO if I go to my twitter account and do a status update its posted in facebook.  I'm pretty sure you can do the same in facebook (FB) have it post to twitter.

You can use SocialOomp.com to delay posts to multiple accounts, theirs is PingerFM which you can send message to multiple social media accounts.  Twitterfeed allows you to broadcast RSS feed to your Twitter or Facebook sites.  These are just a couple that I've used.  If you have a linkedin account you can feed information in and out of its status post. Yelp will allow you to post to Facebook and Twitter.

My suggest is figure out what site you want to your status posting in. then link all account to that status.  Example FB status update goes to twitter, linkedin, foursquare, and Google+ now write down the links on paper how they will link to each other.  Many people make the mistake of link all of them together and when the post in one ie FB, it goes to twitter, then they post the same message in LinkedIN and Linkedin is linked to FB, which then post the message to FB and Twitter all over again.  It become like spam to the people following you because in stead of 1 message being posted, it is repeated 2-3 time across all your social networks.  So take your time and write down you you wan them to link to each other.

Hope that helps, feel free to ask more question this is not easy for beginners to fully grasp, but once you do it like twisting a balloon, you have the basic down in no time.