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More New Articles - September 22, 2004
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mbd2.com Forum Member! Diamonds, Spiders and Vipers may seem like strange investing terms, but they represent different types of exchange traded funds, or ETFs as they are more commonly called. Exchange traded funds are investment units, purchased by investors, that represent a basket of stocks that track the performance of a certain index or sector. Although ETFs haven't been around long - they were introduced in 1993 - there are over 120 different ETFs in which you can invest. For example shares of Diamonds, represent ownership of the stocks that comprise the Dow Jones Industrial Average (DJIA). When you invest in one of these units, you seek investment results that will closely track the performance of the DJIA. Keep in mind, that there is no guarantee that the results of the investment will match the index exactly. Another ETF is the SPDR (commonly called "spiders"), which is intended to correspond to the movements of the Standard and Poor's 500 Index, or S&P 500. "Cubes" are another ETF that closely follows the performance of the Nasdaq-100 Index, an index composed of the 100 largest non-financial companies listed on the Nasdaq National Market. Because ETFs trade on a stock exchange, you can buy and sell them throughout the day. The value of an ETF is computed at regular intervals, so the price you see quoted for an ETF is relatively close to the value of its underlying shares. Also because you can see what stocks make up a particular index or sector, ETF holdings are transparent, meaning you always know what your investment is comprised of and how much of each industry you are exposed to. You should also keep in mind that ETFs are a portfolio of stocks that are overseen or managed and there is a fee associated with investing in them. An investment in an ETF will fluctuate such that shares when redeemed my be worth more or less than the original investment. Now that you have a better understanding of what an ETF is and how it works, call me for your prospectus at 708-361-1229 and ask for Lorraine Schultz. Let's discuss if ETF's are right for you. I SPEAK YOUR LANGUAGE, RETIREMENT! This article was provided by A.G. Edwards & Sons, Inc., Member SIPC.
Entertainers Tip 28 For those of us who entertain at restaurants, here is an opportunity for you to increase your business, and for those of you who don’t have a restaurant, keep this is mind if you get the opportunity. I observed one evening that the takeout orders for the restaurant was steady, while the din-in was slow. This is nothing unusual, other days it the exact opposite. But what occurred to me is that every order went out was stapled with a menu. Bingo! It hit me. Why not include a flyers advertise the kids night on the takeout orders. I talked with the owners and they said sure make them up and I will place them on the to-go orders. At first I thought, hmm should the owner pay for the flyers? After all it’s his business. Then I really thought about it. How many companies allow you to advertise directly to their customers? None, if any! So I took it upon myself to create 6 flyers to a page, with printing and cutting it cost about $0.06 for each flyer. That’s about the price of an expensive business card. A flyer is stapled to each to-go order. I only had a 1000 flyers made, and surprisingly that’s only a little more than a weeks worth of flyers. So I decided each month to have 1,000 flyers distributed. I told the owner I had enough made for the first 5 months and if it works, would he consider splitting the cost on the next run. He said he will think about it, and that is all I can ask for now. Hopefully in 5 months I will have recouped my investment plus some and make up more flyers will just be an everyday thing. So for all you who entertain at a restaurant consider creating a flyer that can be added to the takeout orders. Make it a win; win for both you and your restaurant. Link to flyers http://www.mbd2.com/BartolinisPresents.htm = = = = = = = = = = = = = = =
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Twister,Magical Balloon-dude Dale More information on:
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